New Glen Moray campaign inspires drinkers to ‘shake, sizzle, sweeten and share’ their single malt this summer
For summer 2021, Glen Moray single malt whisky has launched a new campaign to showcase the wonders of whisky as a spirit to savour and share in the warmer months.
From delicious fruit-infused cocktails to sip in the garden to spicy steak sauces to sizzle on a barbecue and refreshing iced desserts for after; these new recipes are designed to make the most of a single bottle of Glen Moray Elgin Classic in the great outdoors, sharing good times with friends.
To create their collection of new summer drinks and dishes, Glen Moray has enlisted the help of some adventurous collaborators, challenging them to dream up refreshing concoctions to enjoy in the sunshine, inspired by the light, smooth and fruity flavours of the whisky.
Top UK chef and cookery book writer Ben Tish, spirit supremos Neil Ridley and Joel Harrison plus ‘diggers and swiggers’ The Thirsty Gardeners have all joined the campaign, whipping up food and drinks recipes with a bottle of Glen Moray Elgin Classic and some of the season’s most luscious ingredients.
Four recipes will feature in a leaflet included in special ‘Share the Flavour of Summer’ packs of Glen Moray Elgin Classic appearing in supermarkets from July. The campaign will be supported by a new Glen Moray microsite packed with updates, tips, recipes and ‘how to’ videos from the summer drinking team.
For Glen Moray, it’s all about encouraging people to explore the taste and versatility of their popular whisky, in a year when people will be looking for new things to do and try at home over the summer.
As Claire Baigrie, Glen Moray UK Sales Director notes: ‘We are an adventurous and inclusive single malt and we want everyone to share and enjoy our whisky all year round. We know however that people sometimes let their single malts languish in the drinks cabinet over the summer months. So we’ve taken action! Our three collaborators were asked to take inspiration from the flavours of our Elgin Classic whisky and dream up new ways to serve it for warm summer evenings, BBQs and back garden gatherings. And these are no ordinary whisky recipes. They’re ingenious, creative and easy to make, packed with fresh fruity flavours and fun tips for new ways to experiment with whisky and enjoy its delicious flavour with friends. Our mission is to show just how many things you can do with a single bottle of Glen Moray whisky and we hope enjoy making and mixing them up at home this summer.’
THE THIRSTY GARDENERS
Foraging experts Nick and Rich have raided their garden to create two deliciously light and aromatic cocktails. Their Rhubarb Whisky Sour starts with a home-made rhubarb syrup, which is then shaken with Glen Moray Elgin Classic for a summery take on this classic whisky cocktail. Their easy-to-make rosemary bitters are the starting point for a delicious Rosemary Old Fashioned which brings a sweet, summery, scented flavour to the mix.
Ben has created a rich, tangy ‘Ultimate BBQ Sauce’ with a tasty whisky kick that’s easy to make and perfect for marinading steaks, basting on meats and veggies or slathering on a burger before topping with cheese. He also turns seasonal, summery strawberries into a refreshing and vibrant Strawberry Daiquiri Granita ‘iced cocktail’ dessert with a lovely Glen Moray hit.
NEIL RIDLEY AND JOEL HARRISON
Inspired by the rich, malty notes of Glen Moray, Neil and Joel have created a Sunshine Punch, packed with the flavours of fruit, honey and vanilla and perfect for sharing; and the refreshing Elgin Cooler, a summery spritz that blends whisky with peach, apple and a hit of fresh mint.
Neil and Joel’s Glen Moray Sunshine Punch
Made in advance to allow the mixture to fully infuse for the tastiest experience, this punch is perfect for sharing with friends as you soak up the sun. The rich, malty notes of Glen Moray combine beautifully with the ripe citrus ingredients and the sweet flavours of honey and fresh vanilla.
375ml Glen Moray Elgin Classic
1 fresh vanilla pod, split
The zest of one fresh lemon
Zest of half an orange
2 tablespoons honey
5 dashes cocktail bitters (optional)
1 small piece of fresh ginger, chopped
1 small apple, sliced
350ml chilled green tea
Add all the ingredients to a large bowl. Stir and allow to steep for a few hours or overnight. Strain using a small sieve and store in the fridge until needed. Serve over ice in a short tumbler, with a slice of orange. Makes ten drinks.
Ben Tish’s Glen Moray BBQ Sauce
A rich, tangy sauce with a tasty whisky kick that’s so easy to make. Use to marinade steaks, baste on meats and veggies or slather on a burger before topping with cheese. Make the sauce well in advance to boost these incredible flavours.
250ml red wine vinegar
75 dark brown sugar
75ml Glen Moray Elgin Classic
250ml tomato ketchup
1 tsp Worcestershire sauce
1 stick cinnamon
200ml beef, chicken or vegetable stock (homemade or bought in, fresh is best)
Sea salt and pepper
Place a large pan over a high heat and pour in the vinegar. Bring to the boil and then turn to a simmer and reduce by half. Add the sugar, whisky, cola, ketchup, Worcester sauce and cinnamon. Bring to a simmer and then add the stock. Again, bring to the boil and then simmer for 30-40 minutes until rich and thick. Season and leave to rest for at least a couple of hours before using, and make sure to remove and discard the cinnamon stick.
Visit for more summer inspiration: https://www.glenmoraysummer.co.uk/
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