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New Bottle and label design for Bacardi

BACARDÍ rum are celebrating their 153rd birthday this year and don’t seem to be holding back with a new bottle design and label.  We were invited along to an information evening to find out more.

barcadi rum

The bottle shape has changed to a slimmer and taller design which should help bartenders to handle.

barcadi rum

Most of us will notice that the change is with the names of the rums. Superior, Gold and Black become Carta Blanca, Carta Oro and Carta Negra.

barcadi rum

Some cocktail suggestions were given (and of course tasted!) Thankfully the rum hasn’t changed.

You can find out more through this video.

 barcadi rum


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